your brand.
Creative Direction
Ideation Support
What did our customers say?
"I would highly recommend working with Chloe to anyone wanting their brand to go away from "the usual corporate messaging", which honestly doesn't appeal to me. I needed my brand to translate fun, play, professionalism and connection with people. For a while, I struggled to explain this to people and other marketers...until Chloe showed up."
Naily Makangu | Mary Poppins of Business
Naily was eager to help businesses "turn their workplace into a playground" which, despite positive intentions, didn't spark the desired thoughts in her clients.
After much brainstorming and market research, we decided to turn her into The Mary Poppins of Business. Someone who was fun, firm and fair. It wasn't long before people would look forward to meeting "the Mary Poppins of business" in networking rooms making this work a great success.
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Client Case Study: Amy Bonsall
Well, Amy did such a great explaining what we worked on so here's what she said!
"I worked with Chloe on my foundational brand messaging and it was money very well spent. After spending 1:1 time with some of my past and aspirational clients, she came back with brilliant ideas about how I could sharpen my messaging.
That was great, but it was what I didn't expect to get at all that gave me the most value. First, she shared copywriting guidelines that I'd never thought about before but made perfect sense (like, end a sentence with a positive... doh). But even more, Chloe reminded me that words and messages carry energy, and that I had an opportunity to identify the energy I wanted to convey before I created copy, taglines, and more.
I'm a start-up so the copy and branding needs of my business continue to evolve, but it's the principles that I took away that are giving me most confidence as I shape my brand story."
Amy Bonsall | The Ambiguity Architect
Client Case Study: Future Face
Future Face was ready to step away from Change My Face and move towards more positive, human-centred brand messaging.
By performing customer interviews, digging into the “why” of their business, shaking up the messaging and design on the website, and creating a Spirit Guide to steer all future branding, Future Face were able to move forward more confidently with their brand.
Here's what their Founder said:
"Through sheer luck and serendipity, we came across Chloe. She is a really interesting and dedicated character who will go above and beyond the project remit for your cause. As a business owner it doesn't always seem obvious about how to speak to your customers and Chloe brings a fresh new approach to this way of thinking. I would highly recommend her to any sized business because what she offers is totally refreshing and will ultimately help you better communicate to your audience."
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